UBER NYC HQ
Experiential Branding | Workplace3 WTC | NYC, USA | 2021
Client:
Uber
Team: IA | Interior Architects
Role: Experiential Graphic Designer
Team: IA | Interior Architects
Role: Experiential Graphic Designer
Concept
The client wanted to activate the space and long corridors by creating a participatory exhibition experience that would spark social interaction and dialogue amongst the employees. Focusing on the Brand’s services and the city, each corridor was transformed into a portal that presented the city’s views and the content from different modes of transportation; ferry, helicopter, subway, bike, car and walk.
Awards
Interior Design Magazine 2022 NYCxDesign Awards
The client wanted to activate the space and long corridors by creating a participatory exhibition experience that would spark social interaction and dialogue amongst the employees. Focusing on the Brand’s services and the city, each corridor was transformed into a portal that presented the city’s views and the content from different modes of transportation; ferry, helicopter, subway, bike, car and walk.
Awards
Interior Design Magazine 2022 NYCxDesign Awards
- Winner: Medium Office
- Honoree: Environmental Graphics and Branding
- Honoree: Staircase
Role
Project Lead: Research, Content, Concept Design, Artwork, Implementation, Client & Fabricator Communication
Project Status
Built
Project Lead: Research, Content, Concept Design, Artwork, Implementation, Client & Fabricator Communication
Project Status
Built
Photography: Garrett Rowland, Tina Columbus