UBER NYC HQ

Experiential Branding | Workplace
3 WTC | NYC, USA | 2021


Client: Uber
Team: IA | Interior Architects
Role: Experiential Graphic Designer
Concept
The client wanted to activate the space and long corridors by creating a participatory exhibition experience that would spark social interaction and dialogue amongst the employees. Focusing on the Brand’s services and the city, each corridor was transformed into a portal that presented the city’s views and the content from different modes of transportation; ferry, helicopter, subway, bike, car and walk.

Awards
Interior Design Magazine 2022 NYCxDesign Awards
  • Winner: Medium Office
  • Honoree: Environmental Graphics and Branding
  • Honoree: Staircase

Role
Project Lead: Research, Content, Concept Design,  Artwork, Implementation, Client & Fabricator Communication


Project Status
Built





Photography: Garrett Rowland, Tina Columbus




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