TECH HUB

Experiential Branding | Workplace
5th Ave. | NYC, USA | 2021

Client: Mastercard
Team: IA | Interior Architects
Role: Experiential Graphic Designer
Concept
The space celebrates creativity, innovation, diversity and New York City. Each floor of the 12-story building introduces a different story that unravels around the city and the Brand’s values: partnerships, growth, acceleration, connections, community & clarity.

Awards
CoreNet Global | New York City Chapter
2022 Corporate Real Estate Awards for Excellence
  • Project of the Year — 200,001-300,000 Sq. Ft.

Role
Project Lead: Concept Design, Artwork, Art Direction, Implementation, Client & Fabricator Communication, EGD Schedule Management


Project Status
Built — 214.000 Sq. Ft





FLOOR 8

Connections






PAVILIONS

Learn more about the concept, content and visual approach of the pavilions, as well as and our collaboration with 71 Visuals to overcome the onsite challenges.


Photography: IA | Interior Architects, Tina Columbus
Videography: 71 Visuals

Copyright © 2022 TINA COLUMBUS