GLOW UP
Brand ActivationAtlanta, USA | 2022
Client:
Refinery 29 — Unbothered | Vice Media Group
Team: Inner City | IC-YA
Role: Experiential 3D Designer | Freelance
Team: Inner City | IC-YA
Role: Experiential 3D Designer | Freelance
Concept
Unbothered had its first-time, IRL, 2-day event celebrating Juneteenth. By taking over an independent property, this activation featured a variety of spaces, vibrand dreamscapes and inspiring moments for the guests, in an intimate and inclusive setting.
Audience
18-35 years-old, Black Folks
Unbothered had its first-time, IRL, 2-day event celebrating Juneteenth. By taking over an independent property, this activation featured a variety of spaces, vibrand dreamscapes and inspiring moments for the guests, in an intimate and inclusive setting.
Audience
18-35 years-old, Black Folks
Role
3d modeling of space & furniture, rendered views, co-designed & resolved spatial & fabrication challenges, fabrication documents
Project Status
Realised, June 2022
3d modeling of space & furniture, rendered views, co-designed & resolved spatial & fabrication challenges, fabrication documents
Project Status
Realised, June 2022
![Videos: Jayde Powell | instagram: @jadeipowell](https://freight.cargo.site/t/original/i/ce35d496edccd0191074db6c0c5ad1aba45fac4de939a165a99a9af6581f515a/ezgif.com-gif-make-2.gif)
![](https://freight.cargo.site/t/original/i/5cac5513e62b9c6bb4a9c668017482e706d6000abe650d2cd1ce4200515aaded/Rink.jpg)
![](https://freight.cargo.site/t/original/i/2940645792ee54bfd1fdde990c07966c416ed1f3e63f012319111a67cde677bc/ezgif.com-gif-maker-3.gif)
Videos: Jayde Powell, @jaydeipowell
![](https://freight.cargo.site/t/original/i/25eb4007427adcdcf32ebbec5e087109194360e512a00c116a445f7b000a476c/1403874231.jpg)
SITE PLAN
![](https://freight.cargo.site/t/original/i/610d7d83173e0b49350694092adeb462cddc629acd15f6d44a8fa3e9e700b1b4/Site-plan.jpg)
WOOSAH PAVILION
Multi-purpose pavilion, hosting sessions and performances throughout the weekend.
![](https://freight.cargo.site/t/original/i/55678ca859da6a7cd635953c3e7cf9971a4286d84b98d36941818b3e50e4e46e/GU-Woosah-sml.jpg)
![](https://freight.cargo.site/t/original/i/a35043adc011684cef23fbf3027137f81d1b354a18e31aaac0d9c2a1d07aa186/Render2.png)
![](https://freight.cargo.site/t/original/i/6986f476411f9cc3253deeaa077b0f508fef2c29cbdce5a4e0de65a8a03a98ad/Woosah_Portrait_LowRes2.jpg)
![](https://freight.cargo.site/t/original/i/202b94f66e9aad7d5d703970c687f4c9a8acfe9597e3932c0e03c20e1a17ac82/Woosah_Portrait_LowRes3.jpg)
![](https://freight.cargo.site/t/original/i/67d7a7e3e85cdfed69554895af45b4c6e3b74e5221f61862bab87acd7bd1f98f/1403923081.jpg)
![](https://freight.cargo.site/t/original/i/d89082883235281fae04790fb5cbff3c75462e437a2a1c6c8de5ce18a22cad4f/1403715340.jpg)
![](https://freight.cargo.site/t/original/i/1b4615ba1e9c339413cfc487703778de87cdb03739f0636389c35c1c0d65d6a5/1403714900.jpg)
![](https://freight.cargo.site/t/original/i/14d54b6d84fe11af6becec19b806bf74724f198d3b9776d9452ee570ddb6a9ae/Woosah_Landscape_LowRes1.jpg)
CREATOR’S STUDIO
Multimedia content creation zone featuring a podcast recording booth, conference space, photo ops and a photography studio.
![](https://freight.cargo.site/t/original/i/099f783a92c96ff1928fe693dd7d19fa641aed5b6b05ebc656e2599aaeaca856/GU-CStudio-1-sml.jpg)
![](https://freight.cargo.site/t/original/i/16b0df4253ff723cbd0c1be0277258f3f25245603a3073416a9750e3c8f5b314/GU-CStudio-2-sml.jpg)
![](https://freight.cargo.site/t/original/i/6941597989c7d01f923eac3274e8dd1ae5fb054f3726c379c6c0cdb5de25e96b/1403924715.jpg)
![](https://freight.cargo.site/t/original/i/0e93d92fc2be16c9f51f48c77986402bbf9a9fbf4c30ef7accd1891ca8bbd549/1403738277.jpg)
![](https://freight.cargo.site/t/original/i/85e5a5e7fa4e49f26f34ac25f65e1957a06144e3d2dc266ec659f1276f7c676d/1403738267.jpg)
![](https://freight.cargo.site/t/original/i/c424c1b5f91a44546313ef54a2fff5ec5a7e26949947121ddce7b643bf1bb3ff/Creator-s-Studio_Landscape_LowRes4.jpg)
![](https://freight.cargo.site/t/original/i/36f03dd51fd9ea951c214edd3b4deb947c5a86a48f5ac4b6613cd3444c2883c1/1403924165.jpg)
![](https://freight.cargo.site/t/original/i/810da5f1d08ba398c37443891b22f0600e46553040a5c6b85884b0bd57563756/1403738271.jpg)
![](https://freight.cargo.site/t/original/i/e20ff1767d629886ccfead4da313070e9c5d0b480d2d3710a5ba095d57dbedff/Creator-s-Studio_Landscape_LowRes5.jpg)
![](https://freight.cargo.site/t/original/i/119ef8bfcd46c31ada644fd966e5cc7c87016a0df43d0ea28bc9abbe12ec1a98/Creator-s-Studio_Landscape_LowRes6.jpg)
![](https://freight.cargo.site/t/original/i/d7331f2117a63e87912b152c4901b8c577ea3ac468122f575d7fea877b0443a9/1403923843.jpg)
![](https://freight.cargo.site/t/original/i/b13a5433290f3acca87dd495b8d5af9d0ac113cf193a0a667f07fd9fb3c63777/Creator-s-Studio_LowRes3.jpg)
![](https://freight.cargo.site/t/original/i/3ee455a2958a6baf8126982a073cee5aabde5244ecfedb1a40fa5d055a694070/Creator-s-Studio_LowRes1.jpg)
GLOW & ROLL
Always-on roller skating rink and stage at the center of it all with live music, DJs, performances and skate demos.
![](https://freight.cargo.site/t/original/i/64e37a46abf45a2d128a516d1bb2dff3ee4e42551faa0ad4655bf2a0a01f1496/Rink_LowRes4.jpg)
![](https://freight.cargo.site/t/original/i/aeec8380759f25cf27058dd33163f8134e35ba251d741ed08fd63138a77e2ccc/Rink_LowRes2.jpg)
![](https://freight.cargo.site/t/original/i/3ca70e0e0b8936bf3b4b6579d72dae441489307184894c60bd2abb84c2c343e3/Rink_LowRes1.jpg)
![](https://freight.cargo.site/t/original/i/77c69581a6c3d1737642fd9e75168d8588c8784a10c8fa00b663f8fbbee57f70/Rink_Landscape_LowRes6.jpg)
FILL YOUR PLATE FOOD COURT
Food court featuring Atlanta’s tastiest black-owned treats.
![](https://freight.cargo.site/t/original/i/524f64bad1c2b7af934282e68b4543be73d1c49ed0b5e439cedf1494a990875e/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes8.jpg)
![](https://freight.cargo.site/t/original/i/ef3e5a8f9513995816b9165b051910c21de5692e9941e00596c8b0e60ed72e8e/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes3.jpg)
![](https://freight.cargo.site/t/original/i/f185a76fe58062d582704cd74c12f6726e624ddce3d38c89c275c7e5cdd69e63/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes9.jpg)
![](https://freight.cargo.site/t/original/i/a827884e3d9e09c705b62c8ec9082ce71705234a5aa75ab4cb33d4a9d4c18b4e/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes1.jpg)
![](https://freight.cargo.site/t/original/i/9d168b58b3cc3e620bebde55cfc07c282b291120874f6ffba27f7cd098707525/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes11.jpg)
GLOW UP BAR
Self-care haven offering beauty touch ups and wellness tricks.
![](https://freight.cargo.site/t/original/i/c7802d66295bd0f0c5279583c1e88a550de6e2d86007c85ee9f459adb6e39195/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes5.jpg)
MY COIN MARKETPLACE
Always-on marketplace featuring live product discovery and trial, exclusive drops and more.
![](https://freight.cargo.site/t/original/i/c8659e96b9f434abf7b9cc149dce6c4bf18e42aa6c0ee69f02d0537ac1f33455/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes2.jpg)
![](https://freight.cargo.site/t/original/i/34466c9dc52a913f50c84e18875fd179a361b3fe209be1b77b66055f3ecb60db/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes7.jpg)
![](https://freight.cargo.site/t/original/i/820e10e34309963945d0138e09f9146635b28dc149951028f99a53af5c491543/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes4.jpg)
![](https://freight.cargo.site/t/original/i/03acb2078ed63b745b8d32a2012e6ca6e175bb65e2c96d7317eff07e74a29496/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes12.jpg)
![](https://freight.cargo.site/t/original/i/8e28305bda2c7c6c9e6c94d93c54e3286650294a765ef35591b1e020d75d1cac/Marketplace_FoodCourt_BeautyBar_Landscape_LowRes10.jpg)
Photography: Inner City | IC-YA